Growth Idea: Non-Dues Revenue for APTA
Banter, powered by CredSpark, helps associations leverage interactive content to sell products & sponsorships, show prospects the value of membership, and increase event registration as avenues of non-dues revenue.
We have an idea that we want to run by you. Our studio has turned this idea into an interactive experience 100% customized and specific to your organization, your membership, and your sector.
Take a look below and let us know what you think. Thanks in advance for your time!
APTA Membership Value Assessment
What happens when physical therapists and PTAs weighing APTA membership rarely say what they want from it? Most associations only find out after someone joins or lapses - and this interaction surfaces that up front. By reading each person's career stage, day-to-day focus, approach to staying current on evidence-based practice, and professional goals, respondents will be sorted into one of four profiles, each tied to a clear next step. For your team, every registrant comes with a clear signal of which benefits matter most to them. That way, membership outreach can start with something relevant instead of a generic pitch.
We hope the above sparked ideas on how you can leverage interactive content experiences in your organization. We think there’s a lot of opportunity to accelerate sales with interactions and would like to explore these options further in a Banter Strategy Session with you.
Strategy Sessions include an audit of your current activity, recommendations, and an interactive content roadmap for your organization.
If you’d like to learn more about Banter, I encourage you to explore our client case studies, discover interactive content use cases, and dive deeper into strategies, interviews, and more with Banter’s blog, Intelligent Conversations.
Let’s start a conversation and feel free to explore the links below to learn more about Banter and how we work with clients to help them achieve their objectives.
